Tech Meets Reality.

Virtual D1 turns sim racers into real drivers. The bridge between gaming and motorsport, a live proving ground where virtual talent earns a real car, real coverage and a real audience. For a tech brand or investor, it's a brand-new category to own.

The Esports Series

From the sim
to the seat.

Virtual D1 (VD1) is our D1NZ Virtual Drifting esports championship, 200+ entries battling online for the ultimate prize: driving the real-life VD1 Supra at a D1NZ event. And it's not just screens. Hundreds of people tried the sims at events like Pukekohe and Baypark, putting themselves in the seat. Tech is well and truly live in motorsport, and that's the sell.

The Logitech G Virtual D1 sim-racing zone live at a D1NZ event, fans getting hands-on with the sim trackside

The Logitech G Virtual D1 zone, live at D1NZ, where hundreds of fans get hands-on every event.

Built for Tech

A platform, not
just a sponsorship.

Virtual D1 is purpose-built for tech brands and investors who want more than a logo. It's a real product, a first-party audience and an innovation story that travels.

01

A Real Tech Platform

A full Logitech G sim-racing championship, broadcast-ready, competitive and authentic. Tech is the hero, not the backdrop.

02

First-Party Audience

Hundreds of registered, engaged, tech-native entrants. A direct, ownable line to the exact demographic tech brands fight to reach.

03

Sim-to-Real Innovation

Virtual talent earns a real-world drive in the VD1 Supra. A live, physical proof of concept that turns heads and earns coverage.

04

A Category to Own

No one owns sim-to-real drifting in this market yet. Title it now and grow with it, from 2027 into a global Drift GP future.

The Audience

Petrolheads are
tech-heads.

The people who love motorsport are the same people who game, stream and spend on the latest tech. You don't have to take our word for it. Virtual D1 is living proof: they didn't just watch, hundreds registered to compete on sims and hundreds put themselves in the rig.

01

Gamers & Sim Racers

They game their way to the grid. A fanbase fluent in controllers, rigs and esports, with hundreds already competing on our sims.

02

Digital Natives

A 7.9M-view audience that lives on YouTube, TikTok and livestream. They consume motorsport exactly where tech brands want to reach them.

03

Early Adopters

Young, 25 to 34 and high-intent. The demographic that buys the new device, the new peripheral and the new platform first.

04

High-Intent Spenders

Car culture is a research-and-buy culture. Builds, mods, gear and devices: they compare, they upgrade, they spend.

7.9M+
Cross-Platform Views
Hundreds
Competing on Sims
25-34
Core Age Group
88.2%
Male Audience

For a tech brand, this isn't a new audience to win over. It's your audience, already here and already engaged.

A competitor behind the wheel of the Virtual D1 sim rig

From the sofa
to the seat.

Anyone can pick up the wheel. The fastest earn a real drive in the A80.9. That's the hook that turns viewers into players, and players into a brand's audience.

Real Tech, Real Cars, Real Reach

More than a game.

01

Real Car Build

The A80.9, a Toyota Supra A80 fitted with an A90 Rocket Bunny drift front, built in public, in our colours, for the champion to actually drive.

02

The Live Track Run-Down

The real VD1 car runs live at D1NZ events, sim-to-track in front of thousands. The virtual story, made physical at the track.

03

Learn to Drift

We teach fans the craft, car control, racing lines and angle, turning sim skill into genuine real-world drifting ability.

04

Professional Drifters

D1NZ pros mentor, coach and battle the VD1 field, real champions guiding the next generation from screen to track.

05

Live-Action Experiences

Sim-to-track activations, ride-alongs and live motorsport experiences that immerse fans in the real thing at every D1NZ event.

06

A Content Engine

The public build, the battles and the live runs fuel a YouTube series and always-on social, carrying your name far beyond the gate.

Naming Rights · 2027 · Open Now

Title Virtual D1.

Put your brand's name on New Zealand's Virtual Drift Championship. Not just naming rights across a series with hundreds of registrations and hundreds sampling on-site, but the live VD1 car track run-down and extensive coverage across the entire real-world D1NZ championship, a 7.9M-view platform.

$64,0002027 naming rights
  • Naming rights across the Virtual Drift Championship
  • Hundreds of online registrations
  • Hundreds sampling the sims on-site at events
  • The live VD1 car track run-down at D1NZ events
  • Extensive coverage across the real-world D1NZ
  • A 7.9M+ view cross-platform reach
  • The public A80.9 build and YouTube content series
  • A young, tech-native, first-party audience
Enquire About Naming Rights ▸

Sim to Real

Own the future of motorsport.

Let's talk about putting your brand at the heart of where tech meets reality.